This cookie policy explains how we use cookies and similar technologies on our website to enhance your experience, analyze site usage, and deliver personalized advertising. By continuing to browse or use our website, you consent to the use of cookies as described below.

1. Advertising cookies

These cookies are used to track user behavior and deliver personalized advertising across different platforms. They help us show you ads that are relevant to your interests and measure the effectiveness of our marketing efforts.

  • Google Tag – used to track visitor interactions for advertising purposes.
  • HubSpot Ads Pixel – used for tracking advertising activity and improving targeted ads through HubSpot.
  • Google Analytics with Signals – collects data to personalize advertisements and remarketing efforts through Google services.
  • Google Marketing Platform – used for managing and optimizing Google’s advertising tools.
  • LinkedIn Ads – used to track and serve targeted ads on LinkedIn based on your behavior.
  • Facebook Custom Audience – tracks user activity to create custom audiences for Facebook ads.
  • Facebook – used for tracking and advertising purposes via Facebook.

2. Analytics cookies

These cookies help analyze user interactions with our site to improve the performance and functionality of the website.

  • HubSpot – used to track user interactions and gather analytics to improve user experience.
  • Google Analytics – collects data about how visitors use our website, helping us enhance its functionality.
  • LinkedIn Analytics – provides insights into how visitors interact with embedded LinkedIn features.
  • Facebook Connect – used to analyze social login behavior and user interactions via Facebook.

3. Necessary cookies

These cookies are essential for the website to function properly. They allow users to navigate the site and use core features. Without these, some parts of the site may not work.

  • HubSpot CMP – used to store and manage cookie consent preferences.
  • Google Tag Manager – manages the deployment of tags for analytics and marketing.
  • Google APIs – required to load and use Google’s services necessary for the website.
  • HubSpot Forms – supports form submissions and customer interactions.

4. Functionality cookies

These cookies improve the usability and customization of the site. While not essential, they enable additional features and design enhancements.

  • Adobe Typekit – used to display custom fonts for a consistent and visually appealing user experience.

Managing and controlling cookies

You can manage your cookie preferences via our cookie consent manager or adjust your browser settings to block or delete cookies. Please note that disabling some cookies may affect your experience on the site.

For more information about how we handle personal data and your rights, please refer to our privacy policy.

If you have any questions or concerns about our use of cookies, feel free to contact us at privacy@salinity.com.

Consent management

When you first visit our site, you will be presented with a banner asking for your consent to use cookies. You can accept or reject non-essential cookies. Necessary cookies will always remain active.